I was taking a drive to my favorite campground (and lending some really bad background vocals to a song on the radio) when it happened . . . Some dude in a really nice Corvette convertible passes me. The guy is happy as can be (as well he should be for being able to pass my [...] You can read original article Here! Copyright and Property of this Article by PAUL CASTAIN’S Sales Playbook, best blogs
Every salesperson would like to think they can handle and would relish in a short sales-cycle, but here’s the problem — most salespeople can’t handle it. The sales cycle is shortening because of one thing, and that is the amount of information available on the internet. What this means is prospecting does not have the same merit for customers as it used to. Before the internet became as big it is today, customers would have to engage with a salesperson … Continue reading
No matter whether you sell for someone else’s nascent company or you are the CEO of your own startup, what is the goal of your enterprise? If you tell me it’s to attract investors, you may be selling yourself short, literally. Are your activities focused on chasing after angel and venture capital investors as the goal of your venture? How about shifting your focus to acquiring customers. Most investors will tell you that seeking their support should be your last … Continue reading