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26 dicembre 2011

Sales Presentation: Presentation Jazz: How to Make Your Sales Presentations $ing

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PRESENTATION JAZZ How to Make Your Sales Presentations Sing

Salespeople wish that leading a prospect to a sale was as easy as enjoying a jazz set on a warm summer night. And it can be almost that natural with this cool approach to closing a hot sale.

Presentation Jazz offers a unique, highly personalized way to quickly and easily structure a sales presentation for maximum impact. Presenting an original technique that uses visual cues or ‘notes,’ the book shows how to ‘score’ a presentation as if it were a musical piece. The book covers the sales process from the first moments of the pitch to the heart of the sale, and from using creative materials to handling objections.

With examples, realistic scenarios, and checklists, this one-of-a-kind book will help create presentations that flow and sizzle and end with customers wanting more — and presenters selling more!

ANNE MILLER (New York City) is president of Chiron Associates, a sales and communications company. She is a writer, speaker, and seminar leader and has worked with such leading companies as Time-Warner, Prudential, GTE, and Estee Lauder.

Presentation Jazz: How to Make Your Sales Presentations $ ing

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