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24 giugno 2014

Miller Heiman : THE NEW STRATEGIC SELLING® – ENGLISH (PAPERBACK)

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Strategic Selling® helps you identify and convert sales opportunities into closed business. You’ll assess what you know about your clients, discover what you don’t know, and learn who and what you need to know to develop a winning solution. 


The new edition of this business classic confronts the rapidly evolving world of business-to-business sales with new real-world examples, new strategies for confronting competition, and a special section featuring the most commonly asked questions from the Miller Heiman workshops. Strategic Selling® helps you identify and convert sales opportunities into closed business. Learn why Ideal Customer Profile, the Sales Funnel, Buying Influences, and Single Sales Objective are philosophies used by top-performing sales professionals throughout the world. 

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