Using the “Point of View” Meeting to Win Clients
In this month’s Momentum Club Marketing Masterclass webinar we worked on strategies for effective face to face sales meetings. One strategy we covered was on how to use a “Point of View” meeting to win clients. A Point of View meeting is a meeting with a potential client where the primary purpose isn’t for you to talk about your services, or to discuss a client’s problems – it’s for you to share valuable information with them. It might be the … Continue reading