Using the “Point of View” Meeting to Win Clients

Using the “Point of View” Meeting to Win Clients

In this month’s Momentum Club Marketing Masterclass webinar we worked on strategies for effective face to face sales meetings. One strategy we covered was on how to use a “Point of View” meeting to win clients. A Point of View meeting is a meeting with a potential client where the primary purpose isn’t for you to talk about your services, or to discuss a client’s problems – it’s for you to share valuable information with them. It might be the … Continue reading

You Are Capable of So Much More

You Are Capable of So Much More

You Are Capable of So Much More is a post from: The Sales Blog | S. Anthony Iannarino This post was written as part of the IBM for Midsize Business program, which provides midsize businesses with the tools, expertise and solutions they need to become engines of a smarter planet. I drew this little picture to make a rather simple, but profound, point: there is an enormous gap between what you believe you are capable of and your actual abilities. … Continue reading