Dan Waldschmidt’s Post: You Can Do Everything Or Anything.

But not both at the same time . Every day you will hear a good idea about how to make more money, how to get back in shape a little more quickly, or some ideas on how to invest for greater success. In one day you’ll hear a great idea — maybe two. In a week even more. In a month quite a few more. Over a year you will hear hundreds of amazing ideas from credible people. Ideas that … Continue reading

Dan Waldschmidt’s Post: Why “Getting It Out There” Marketing Is Making Your Business Stupid.

You don’t just have to “get it out there”.  Sometimes that decision impacts your ability to be successful for the rest of your life. Over the last few years a dangerous culture has arisen in content creation where imperfection is accepted as collateral damage for immediacy. Whether you are creating a YouTube video with just a webcam on your laptop or whipping together e-learning material that is nothing more than of few words on a hastily designed power point, you … Continue reading

Dan Waldschmidt’s Post: Why “Getting It Out There” Marketing Is Making Your Business Stupid.

You don’t just have to “get it out there”.  Sometimes that decision impacts your ability to be successful for the rest of your life. Over the last few years a dangerous culture has arisen in content creation where imperfection is accepted as collateral damage for immediacy. Whether you are creating a YouTube video with just a webcam on your laptop or whipping together e-learning material that is nothing more than of few words on a hastily designed power point, you … Continue reading

Dan Waldschmidt’s Post: Why Giving People What They Want Is A Bad Business Strategy.

Sometimes everybody around you is wrong.  Frightfully, horrifically mistaken.  That’s important to remember. One of the things business experts tell you when you are considering changes to your sales strategy is the idea that you need to “listen to your marketplace”. That you need to take your idea and run it by the people around you to get some feedback. These same experts will remind you that you need to “give your industry what they want”.  Telling you that giving your industry what they … Continue reading

La start-up digitale. Guida pratica step by step. Dall’idea al mercato per il successo: dall’idea all’exit

Una guida pratica completa alla creazione di un’impresa digitale, dall’idea di business iniziale fino alla cessione dell’azienda, con una serie di strategie facili da applicare per assicurare al vostro business online un successo duraturo. La giusta combinazione di consigli, esercizi, checklist, aneddoti, casi di studio ed esperienze tratte dai business leader fa di questo manuale una guida sicura attraverso tutti i passaggi del business digitale. You can read original pubblication Here! Copyright and Property of this Article By Franco Angeli … Continue reading

L’azienda che comunica. 5 conversazioni e 100 idee che hanno cambiato il marketing

Ricco di casi aziendali, il testo si rivolge a quanti si stiano affacciando per la prima volta all’universo della comunicazione d’impresa, trattando temi come posizionamento, brand, creazione di valore e social media, marketing creativo e approccio olistico nel marketing. You can read original pubblication Here! Copyright and Property of this Article By Franco Angeli Editore, pubblications magazines

Dan Waldschmidt’s Post: The Scary Truth Behind Why NOT Cold Calling Isn’t Making You A Super Star.

Cold calling gets a bad rap. Over the past few years, as technology has exploded onto the sales scene, experts are quick to tell you that “cold calling is ineffective and a waste of your time”. You’re told that instead of cold calling you need to ask for referrals, mine information from social channels, and use drip email marketing to nurture relationships until they are ready to buy something from you. You’ve been told that the last thing you should … Continue reading

Dan Waldschmidt’s Post: How To Live Fearlessly In The Frightening World Around You.

It’s hard to be bold when you are scared out of your mind. When you’re brain is panicking and you aren’t sure if you are  going to make it this time. You’ve been there before. It might have been a bad late-night experience, an unexpected call about the health of a family member, or a Tuesday morning business meeting where you found out you might not have a job for much longer. It’s hard to catch your breath. Your mouth … Continue reading