Tag Archives: LinkedIn

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The Critical Mistake You’ve Made On-Line

The Critical Mistake You’ve Made On-Line

Well, maybe all of you haven’t made this mistake. I know plenty of salespeople who have made it, though. What is it? The mistake of not being thorough in your on-line presence. I realize some people are nervous about intentionally putting information on the internet about themselves.  The reality is, though, that many potential buyers will use the internet to do research. Wouldn’t you prefer that the information they find about you is accurate and positive? What is key step … Continue reading →

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The Drawbacks of Social Networking

The Drawbacks of Social Networking

About a year ago, I made the decision to become an open networker on LinkedIn after a fellow sales trainer and sales keynote speaker  told me that it helped him connect with dozens of decision makers. I registered for a service that added my name and LinkedIn profile to a database and within hours dozens of people were reaching out to connect. Woo hoo! A few months later I had added more than 1000 people to my contact list. Flash … Continue reading →

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The Real Secrets of Linkedin

The Real Secrets of Linkedin

I ran a webinar yesterday for members of Momentum Club focusing on practical strategies for winning clients with Linkedin. If you’d like to get access to the recording (and all the other resources in Momentum Club), you can get hold of it by taking a $5 risk-free trial by clicking here. Here’s a summary of what we covered: Strategy 1. Get Yourself a Client Focused Profile Although I don’t believe many clients actively search on Linkedin for potential service providers … Continue reading →

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Why Sales People Need To Get Involved In Social Media!

Why Sales People Need To Get Involved In Social Media!

Today, we’re going to be talking about why YOU need to get involved in Social Media! Notice how I didn’t say “Your company” or . . . “Your marketing department” This ones personal because its all about Y.O.U.! I present 3 compelling reasons why and I saved the best reason for last (and no I won’t give it away in [...] Copyright and Property of this Article by PAUL CASTAIN’S Sales Playbook, best blogs

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We’ve Connected On A Social Network . . . Now What?

We’ve Connected On A Social Network . . . Now What?

I think there’s a huge mistake being made each and every day on the social networking platforms. People connect and then go radio silent. What amazes me is that somehow there’s this belief that if you simply connect with lots of people you will get the proverbial “world beating a path to your door thing” Think again! That’s actually [...] Copyright and Property of this Article by PAUL CASTAIN’S Sales Playbook, best blogs

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Matrimonio d’amore o matrimonio d’interesse?

– - letto 10
Matrimonio d’amore o matrimonio d’interesse?

  La fedeltà nei rapporti di lavoro ai tempi dei social network     In Inghilterra sta facendo discutere il licenziamento di un HR manager “pizzicato” in azienda ad aggiornare il suo profilo su linkedin, con l’intento di rimettersi sul mercato (http://www.telegraph.co.uk/technology/social-media/8992541/Executive-forced-out-of-job-over-LinkedIn-CV.html). L’interessato ha scelto di adire vie legali e sarà molto interessante verificare cosa diranno i giudici. Che sia un licenziamento legittimo o meno questo episodio mi sembra sintomatico di un mondo del lavoro che non ha ancora risolto … Continue reading →

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3 Updates To An Old Sales Adage

3 Updates To An Old Sales Adage

Did you ever hear the one about . . . “A happy customer tells 3 people an unhappy one tells 11”? Do you believe it or have you been so used to it for last few decades that you’ve accepted it as true today? Those numbers have changed my friend . . . Whether a customer loves your company [...] BY Paul Castain’s Sales Playbook